Imagine running into the grocery store with your two preschoolers in tow, just to pick up a few items to hold you off until tomorrow. You know you need bread and could use another box of cereal, but where in the world are they? It is especially difficult to shop quickly if a store is not your usual place to shop.
Directional signs in grocery stores are crucial to helping customers navigate without wanting to pull their hair out. Imagine that your customer is in a hurry and needs only one item. Directional signage can make that trip a positive experience. Professional signage can make all the difference to the efficiency of your store and to your bottom line.
The easier you make using your store, the better your customers will like it. Which means repeat business for you.
Here are a few benefits of good directional signage:
• Don’t let sales walk out the door. People don’t have a lot of time these days. Everyone is off and running from the minute they get out of bed. And if people are not satisfied with one store, they are not coy about walking out the door and going elsewhere. Enough of that and you’ll see profits hit a new low.
Add to this the fact that your unhappy near-customer may be so irritated that they’ll tell others what a poor experience they had in your grocery store. Don’t let this happen to you. Clear directional signage can lead to better experiences and better good will for your store.
• Directional signs come in many shapes and sizes. Our clients tend to want larger signs in more open areas or to attract attention to specific areas and deals. Smaller aisle signs guide customers to just what they need.
Remember that even if your store looks perfectly easy to navigate, many people will walk into your store who have never been there before. Some are new in town. Others are visiting or just passing through. Make it easy for them to use your store.
• Safety in signs is your number one priority. Anyone entering your facility should be aware of exits and emergency doors or alarms. They may never be used, but people need to know where these locations are. Don’t 
forget handicapped accessibility.
We can show you the perfect directional sign package that’s just perfect for your grocery store. Feel free to reach out to us today at (604) 409-8040. Be sure your grocery store is in full compliance with your signs. We can help you get there.
