You might think a dental practice wouldn’t have a need for vehicle graphics, but you’d be wrong. An increasing number of dentists and orthodontists are making house calls. Often these are to residential homes with elderly and infirm patients. Wrapping the company vehicle with stunning full-color graphics helps promote the business. Between house calls the dentist might not be working, but his car will be.
Transposing brand colors and font style to a company vehicle can help dentists attract new clientele in a way that is not too flashy. Alongside a logo and contact details, this approach creates a respectful, elegant look.
The choice was his alone and we were happy to oblige. If you’re a dentist making regular trips between the practice and patient’s homes, you might as well get your car to work for you. Dentists and orthodontists are not exempt from the need to market their professional services. And a great vehicle wrap gets a business more advertising on the dollar than pretty much any other marketing medium. No one has dared to go for a mouth that opens over the window yet!
After we’ve proofed the final design for client approval, we print out the vehicle wrap in large rolls. Each vehicle has a specific wrap template assigned it, ensuring images and text are not inadvertently truncated. The wrap is cut into sections and taped to corresponding parts of the bodywork, side panels, hood, roof, etc. This ensures a seamless finish. We next remove the backing paper, using a squeegee to help the adhesive layer apply itself to the paintwork smoothly. Sometimes a heat gun is used to carefully stretch the vinyl around protruding parts of the bodywork, such as bumpers.
Despite the hours of skilled labor put into the job, the end result is well worth it. Driving around a typical city will get you 1000’s of unique visual impressions daily. An imaginative, well designed vehicle wrap will stand out in traffic and turn heads. Passersby and other drivers will remember your brand, increasing your customer base. There’s no better way of promoting your brand and getting your message across to new patients.
You can call or email us for further details on how we can transform your company vehicle into a stunning and effective mobile billboard. We’ll help you out with design and branding, and professionally install your vehicle wrap at a price that keeps to your budget.
Written by: Pure Image Signs and Graphics